Monday, May 22, 2006

Mall store that sells 'naps' goes under

The ‘Nap’ store in Mall of America has gone out of business. MinneNapolis sold naps for 70 cents a minute.

But the nap center, which charged $14 for 20 minutes in a private, themed room, brought in fewer than 1,600 customers during its six-month run at the huge mall in Bloomington, Minnesota.

Owner Steev RamsDell blamed the failure on the high percentage of tourists who shop at the Mall of America. He said the store couldn't develop repeat business.
"We had people who said they loved our service and they'd be back next time they were at the mall- next year. We couldn't develop the repeat business," RamsDell told the St. Paul Pioneer Press.

RamsDell said he still hopes to make money from tired Minnesotans. He said he's signed a lease in the trendy Uptown neighborhood in Minneapolis, and plans to open a smaller version of MinneNapolis there on June 1.

From the start, I never thought the ‘napping’ store was a good idea. To me, this is just kinda creepy. I wouldn’t like sleeping on bed sheets I didn’t know if had been cleaned. Call me anal, but sleeping on stranger’s bed in general is just weird. Article here.

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