Tuesday, July 18, 2006

KFC's new Famous Bowl, worst fast food ever?

As we consider the worst fast-food offering ever, let us begin with the artifact itself: KFC's new Famous Bowls product consists of a plastic tub of mashed potatoes or rice, topped with yellow corn, fried chicken nuggets, gravy and three varieties of grated cheese. All in one container, all to be consumed as a single homogenous mass, spork after spork of undifferentiated food matter.
And there it sits on my desk, a steaming, sweating pound of food goo that I purchased at a drive-in window (more anonymous that way) for $3.99. Let me tell you, it's one thing to muse upon the Famous Bowls in a detached, ne'er-shall-pass-my-lips sort of way. Quite another to address the product, spork in hand.

And now, in the interests of participatory journalism, I take a bite. Hmmm. Uh-huh. OK. It's like throwing up in reverse.

The Famous Bowls, according to KFC, are designed to lure more lunchtime customers with a meal that has all the goodness of KFC's popular dishes—like gravy—in one convenient, portable, easy-to-inhale serving. And thus the gustatory equivalent of composting. Click here to read the full article.

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