Thursday, September 28, 2006

American homes have more TVs than people?

The average American home now has more television sets than people.

That threshold was crossed within the past two years, according to Nielsen Media Research. There are 2.73 TV sets in the typical home and 2.55 people, the researchers said.

With televisions now on buses, elevators and in airport lobbies, that development may have as much to do with TV's ubiquity as an appliance as it does conspicuous consumption. The popularity of flat-screen TVs now make it easy to put sets where they haven't been before.

Half of American homes have three or more TVs, and only 19 percent have just one, Nielsen said. In 1975, 57 percent of homes had only a single set and 11 percent had three or more, the company said.

In the average home, a television set is turned on for more than a third of the day -- eight hours, 14 minutes, Nielsen said. That's an hour more than it was a decade ago. Most of that extra TV viewing is coming outside of prime time, where TVs are on only four minutes more than they were 10 years ago.

The average person watches four hours, 35 minutes of television each day, Nielsen said. Article here.

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